Standardising and specialising services for slim buyer/market segments.
investment in service design is the assumed exclusiveness between price management and differentiation on the strategic enterprise level.
Why do companies create/settle for dangerous service? When following the manifold on- /offline discussions about service design lately, one could simply get the impression that the community thinks that businesses are intentionally delivering bad service in gentle of the apparent good points which might be related with good service design. Social design exists as a